Commercials I saw

I was watching the E channel, and there were two commercials that I picked to talk about in here. The first one was a commercial for Febreze. This commercial was definitely geared toward women, and stay at home moms in particular. It showed a woman who was dressed in the typical mom clothes spraying Febreze on the furniture after the kids and dog had been on it to get that "fresh air clean" smell. The commercial showed the woman vacuuming and doing all of the other typical housewife duties. And of course the house and furniture were perfect. The commercial was appealing to women who are obsessed with that perfect image. This commercial was kind of similar to the one about the car that we watched in class today.

The other commercial that I decided to talk about was for the credit card Citi. It shows a father and a son who decide to go to Norway because it is the land of their ancestors and they do all this fun stuff and enjoy the culture. Then they look at some records and realize that they are in fact Swedish. The commercial ends with the son buying two tickets to Stockholm. This commercial has the family bonding appeal and the idea of taking great trips and creating great memories. It is appealing to the emotions of the audience which I think could be anyone in their early 20's up to 50's. I think it has a broad audience because there is that family appeal. It had a nice little comical part when they realized that they weren't Norwegian like they thought. The commercial ends with the motto "Citi, let's get it done."